Pakistani tech firm NETSOL Technologies secured approval from Mercedes-Benz USA on an unspecified date to supply its digital retail platform to American dealerships. This clearance grants the German automaker dealer network entry to the Transcend Retail system.
Traded on the Nasdaq under NTWK, NETSOL builds technology systems for financial institutions, dealerships, and automotive companies. The software bridges web-based shopping with showroom sales to simplify acquiring a car.
Using Transcend Retail, buyers can build vehicles, appraise trade-ins, and check financing and payment choices. Shoppers can finalize transactions entirely online, at a showroom, or through a mix of both methods. Transaction data stays centralized so buyers and showroom staff can proceed without repeating steps.
According to NETSOL, the software helps showrooms preserve the high-end Mercedes-Benz purchasing experience across the entire journey. Sales personnel and clients can collaborate on a single transaction seamlessly during shifts between online and physical meetings.
NETSOL Technologies vice president of digital retail Faraaz Ghauri stated that high-end car purchasers demand identical service quality on the web as they experience physically. He noted that the authorization supplies Mercedes-Benz showrooms with a tool to handle deals from initial contact up to final signatures.
NETSOL stated they anticipate collaborating with Mercedes-Benz showrooms to supply a purchasing journey aligned with brand client standards.
Established in 1997, NETSOL Technologies delivers leasing, asset finance, and online automotive retail products in over 30 nations. The Pakistani enterprise supports equipment and vehicle producers, dealerships, lenders, and financial groups.
The business deploys cloud computing and artificial intelligence to assist enterprises internationally. This recent clearance grows the footprint of its online retail software inside the US showroom network of Mercedes-Benz.