Meta released a set of new Halloween options and major editing improvements for its Edits video editing app on October 27, 2026, through its creator channels, arriving as content creators prepare spooky videos for the Halloween weekend.
Video clips can now use spooky fonts, animations, and sound effects, including 13 new text animations for seasonal styling on Reels and short videos.
Practical editing tools also arrived in the update, such as beat-synced effects for automatic flashing lights and zoom moves matching music beats, alongside new caption styles, bulk caption editing, and automated color adjustment tools for brightness and color balance.
Audio controls received an upgrade allowing users to raise individual clip volume up to 150% inside a project, providing better mixing control over voiceovers, music, and ambient sound.
Android devices now have access to the carousel editor following its iOS release earlier this month, while desktop support remains in development, making Edits a nearly full video creation studio for mobile users according to Meta.
Nigerian musician Ayra Starr also collaborated with Meta on a new filter to expand the artist-driven effect library.
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Instagram introduced Halloween features to the main app as well, where typing Trick-or-treat or Happy Halloween in direct messages triggers an orange text display and a full-screen themed animation for the recipient, which also functions in Instagram Notes.
Five limited-edition Add Yours templates are now available in the Happy Halloween area of the Add Yours Templates Discover surface within the Stories tab, and users can apply a Halloween theme to Instagram Broadcast Channels and direct messages.
Meta AI Imagine generates Halloween-styled avatars like ghostly or campfire scenes for sharing on Stories, while the Haunted text effect and Halloween font work across Reels, Feed, and Stories.
Despite criticism from certain users, Pakistani content creators frequently publish Halloween material for international viewers focused on Western markets, allowing the new features to assist Pakistani editors competing against others using premium editing software.
